XO COCO

XO COCO leverages owner Coco Ho’s standing in the surf community. Providing the model and back-end infrastructure that powers her business, we’ve designed a supply chain and quiver of board models specifically for and by women.

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Capabilities

  • Brand identity development
  • Positioning
  • Messaging and content creation
  • Administration
  • Manufacturing
  • International digital sales channels
  • Brick and mortar
  • Hiring and staff development

Brand Notes

XO COCO leads its field by empowering women in surf. In addition to partnering with Coco, we’ve identified women at the top of their field to craft XO COCO's compelling brand and website, produce photography and video content, and mentored women to shape surfboards and master the various stages of XO COCO’s supply chain. Strategically positioned, XO COCO has emerged as a leader in surfing culture, partnering with influential brands like EMOCEAN, STAB, Aloha Collection, and Roark Womens and resulting in extensive coverage across articles, catalogs, and photoshoots.

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